D-Tales

Based in Riyadh, we are a consultancy driven by strategy, fueled by design, and obsessed with impact. We’re more than a creative studio—we’re your strategic partner.

From market positioning to multi-sensory brand experiences, we guide organizations through the journey of transformation, growth, and cultural relevance.

We help brands think, feel, and perform better through a seamless blend of strategy, storytelling, and sensory design. Whether launching a new brand or elevating an existing one, we ensure every interaction delivers clarity, emotion, and purpose.

Hi, I’m Dalal Alshaikh, Founder and Brand Strategist at D-Tales.

In 2018, I founded D-Tales with a mission to transform businesses through intentional branding and design thinking. With over 8 years of industry experience, I’ve led high-impact projects across government, private, and cultural sectors—including the national brand identity for Saudi Arabia’s Founding Day. Over the years, our work has been recognized for both creative excellence and strategic value, winning awards and trust across industries. As we transition from a boutique design studio to a full-service brand and experience consultancy, our goal remains the same: to create brands that people remember and experiences they value.